New Year’s Resolutions for Non-Profits

The New Year is just around the corner! While making personal resolutions, why not set some for your non-profit as well. Set the tone for the upcoming year with a list of resolutions that will enhance the success of your non-profit organization in 2017! December was likely a good month for your non-profit as donations… Read More »

Giving Tuesday Follow-Up Guide

The biggest donation day of the year, aka Giving Tuesday, has come and gone. Your non-profit has grown its revenue, attracted new donors and increased awareness of the organization and mission. So, now what? Don’t just sit back and float by! Capitalize on the influx of activity generated by the hard work put into the… Read More »

Advantages to Outsourcing Receivables

Whether you run a Fortune 500 company or a local non-profit organization, time and resources are always in short supply and high demand. Leaders are always on the lookout for process improvements that will save both and increase their bottom line. Outsourcing tasks that aren’t mission critical is common practice. By doing so, it frees… Read More »

Recruiting Non-Profit Volunteers

Volunteers are an indispensable resource to any non-profit organization. These people give of their time and expertise to help organizations achieve their mission. Help your organization find and retain enthusiastic, dedicated volunteers with these tried and true suggestions. Start Spreading the Word Current volunteers are a great source for helping find new ones. However, casting… Read More »

5 Essential Elements of a Direct Mail Piece

It’s been decided…you’re going to craft a direct mail piece as part of your overall marketing strategy. Good decision! Just like a car that can’t operate efficiently without each of its parts, a direct mail piece must also have specific elements to be effective and yield your organization the greatest ROI. Whether you are creating… Read More »

Direct Mail Gets Personal

We know direct mail is a powerful sales and marketing tool. By personalizing your next direct mail campaign, you will get even greater impact. Research by InfoTrends shows an average improved return on investment of 50% when personalization is used. Let’s get personal! Why Personalize? Everyone has a name – and everyone likes to see… Read More »

Motivate Your Members

Your organization has worked hard to build a trustworthy brand that attracts new members and it’s paid off. Now that you have a large membership, how do you keep them actively engaged? To answer this question, you must first look at why your members have chosen to join your organization in the first place. Polling… Read More »

Gear Up For Your Year End Fundraising

With summer a distant memory and the arrival of Fall, it is time to turn the focus on year end fundraising campaigns. Sure, you have some time, but why wait? After all, there is no better time than the present! Most non-profit organizations report more than one-third of their annual donations are received in December.… Read More »

The Art of the Thank You

Two little words can create a bond between your non-profit organization and your donors. Those two words are THANK and YOU. We shared our “Interview with an Etiquette Coach” on why these words were so important on a previous post, so you know the value in expressing your gratitude to your donors. Now that you… Read More »

10 Common Digital Newsletter Mistakes

Email newsletters are commonplace among corporations and non-profit organizations. After all, they are inexpensive to produce and are an easy way to stay in touch with those that support your cause. As popular as they are, there are common mistakes made all too often. We’ll take a look at the top 10 and share fixes… Read More »